Shiva Thurpu
Senior Product Manager @CDK Global | Platform Modernization | API-First | SaaS | AI/ML | Driving Growth & Adoption | McKinsey Certified
- Role
- Sr Product Manager at CDK Global
- Location
- Beaverton, OR, US
- LinkedIn followers
- 500 followers
About Shiva Thurpu
I’m a Senior Product Manager who loves taking complex, legacy systems and turning them…
Experience
Sr Product Manager
Feb 2023 — Present · Portland, OR, US
Leading modernization and growth of CDK’s dealer configurations platform, impacting rooftops, enterprises, and users across the U.S. automotive retail ecosystem.Key Contributions & Impact Modernized dealer-facing setups platform, unifying configurations across CDK products and streamlining onboarding/modification flows — improved onboarding efficiency by 35% and reduced support tickets by 20%. Partnered with engineering to integrate backend modernization (Drive DMS → Aurora Postgres + microservices), externalizing setup data for 60+ product workflows while improving scalability and performance. Automated onboarding via Unified Setups Automation (Salesforce + ETL/Kafka pipelines), cutting implementation timelines by 40%. Delivered reporting & usage insights using Snowflake, Tableau, and Power BI — enabling leadership to prioritize modernization of 1,800+ legacy functions. Drove customer adoption through FastTrack PopUps strategy, blending in-app messaging, communication campaigns, and phased rollouts — retaining 90% of at-risk customers during migration.🤝 Championed cross-functional collaboration with engineering, UX, architecture, marketing, and customer success teams to deliver outcomes aligned with OKRs and business goals.
Education
Oregon State University
Master of Science - MS, Industrial Engineering
2016 — 2018
Amity University Lucknow Campus
Bachelor of Technology - BTech, Mechanical & Automation Engineering
2010 — 2014
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