Shishir Kataria
Loves all things Marketing | Ex-Tata, Disney, Kraft-Heinz
- Role
- Head of Brand Marketing at MobiKwik
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Shishir Kataria
I am a marketing leader with 14 years of experience across FMCG, media and consumer tech industries. I have worked across multiple marketing and business roles, successfully shaping and growing brands while delivering on business goals. In my current role, I am responsible for leading consumer and marketing strategy for Tata Cliq - Tata group\'s flagship e-commerce initiative.I have an MBA from IIM Calcutta with a major in Marketing.PS- all views here are personal.Key skills: Marketing strategy, Brand management, Consumer insight, Market segmentation, Marketing research, Insight to product delivery
Experience
Head of Brand Marketing
Mar 2025 — Present · Gurugram, IN
Heading brand, media, social, content, and creative
Education
BIET Jhansi
B.Tech, Electronics and Communication
2005 — 2009
Indian Institute of Management, Calcutta
PGDM, Marketing
2010 — 2012
Skills
- Sales Management
- Marketing Management
- Brand Management
- Business Analysis
- Training
- Sales
- Brand Development
- Segmentation
- Marketing Research
- Marketing Communications
- Business Strategy
- Brand Strategy
- Business Planning
- Strategy
- Competitive Analysis
- Market Research
- Customer Insight
- Team Management
- Key Account Management
- Sales Operations
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