Shirley Gomez

Director of Multiplatform Programming Strategy

Role
Director of Multiplatform Programming Strategy at AMC Global Media
Location
Orange County, NY, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Shirley Gomez

A hard-working, detail-oriented and analytical individual with +10 years in media promotion, strategic media planning, and asset management. Effective at translating promotional strategies into ratings growth through strategic thinking and problem-solving. Successful at fulfilling marketing, sales, and sponsorship initiatives that generate revenue and foster strong partnerships. Demonstrate the ability to execute multiple promotional strategies through promotional placement and utilize post-mortem data on consumer viewing habits, impressions, promo effectiveness, and conversion to form more effective scheduling tactics.

Experience

  1. Director of Multiplatform Programming Strategy

    AMC Global Media

    Jun 2023 — Present

Education

  • Marymount Manhattan College

    Bachelor's degree, Communication, General

    1997 — 2001

Skills

  • Advertising Sales
  • New Media
  • Microsoft Excel
  • Broadcast
  • Television
  • Gripit
  • Maps
  • Gabriel
  • Digital Media
  • Microsoft Power Point
  • Broadcast Television
  • Phoenix
  • Final Cut Pro
  • Entertainment
  • Microsoft Office
  • Microsoft Word

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