Shirley A.
Global Marketing Senior Manager at Amgen
- Role
- Global Marketing Senior Manager at Amgen
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Shirley A.
Award-winning biopharma professional with 6+ years experience in commercialization issues including: marketing, predictive modelling / forecasting (patient build-up and patient flow models), market research, secondary business analytics, data analytics, business case development, insight generation, organizational strategy, new device/technology development and new product design. My strengths include stakeholder communication and management at all levels of the organization, project management, cross-functional leadership & collaboration, critical thinking, and data-driven analysis. I have led teams in thinking through launching into both new and crowded markets. My expertise additionally entails all levels of the product lifecycle, including launch and mature products alike. I also have experience in lifecycle management of existing products through new indications, updated device technologies, or strategies after-LOE (loss of exclusivity / patent expiry). My experience with stakeholders outside of the organization includes interacting with KOLs (Key Opinion Leaders) and other external senior-level industry leaders, and managing outside vendors such as Ad Agencies and Market Research vendors.
Experience
Global Marketing Senior Manager
Jun 2013 — Present
Education
USC Marshall School of Business
MBA
Northwestern University
Specialization (online)
UCLA
BA
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