Manish Shinde

National Lead - Sales, Customer Marketing, Key Accounts, Replenishment, Merchandising Horeca, Modern Trade, E Commerce, Quick Commerce - Reliance Retail. Ex Diageo, Carlsberg, SABMiller, Dabur India, Pernod Ricard.

Role
General Manager - Merchandising at Reliance Retail
Location
Mumbai, MH, IN
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Manish Shinde

I am a strategic business leader and sales professional with Entrepreneurial vision (4 years), effective in high-profile executive roles with extensive experience of nearly 25 years.Expertise in overcoming complex business challenges and making high stake decisions using experience-backed judgment & work ethics.Recognized as the Account Strategist with proven success in managing business development activities for high-profile accounts and/or specific market segment(s) that lead to and growth of new business.Highly successful in driving large scale profit gains through acquisition, deepening & retention of clients; evolved volume & value led strategies and strategizing plans for securing repeat business from the prevailing clients through cross-sell and up sell of company’s services/ products.Analytical decision-maker & strategic thinker with impeccable ability to plan and meticulously execute short & long term plans of the company; rich experience of working in fast-paced environment.Shown outstanding success in building and maintaining relationships with key decision-makers, establishing large volume accounts and creating win-win situations thereby, closing the deals on time.Demonstrated excellence in Key Account Management, Enterprise Business, HoReCa, Modern Trade and General Trade.

Experience

  1. General Manager - Merchandising

    Reliance Retail

    Jan 2026 — Present · Mumbai, IN

    General Manager - Merchandising - Jio Mart Quick Commerce Electronics & CDIT. Responsible for the launch of the category on the Quick Commerce platform. Key deliverable areas include Product assortment & availability, Catalogue Management, promotion and visibility and stakeholder management.

Education

  • SP Jain School of Global Management - Dubai, Mumbai, Singapore & Sydney

    Executive MBA, Business Administration and Management, General

    2021 — 2022

  • Rizvi Institute of Management Studies & Research New Rizvi Education Complex, Off Carter Road, Bandra (West), Mumbai - 400 050

    Master of Business Administration - MBA, Marketing

    1997 — 1999

  • Mithibai College

    B.Com. , Business/Commerce, General

    1993 — 1996

Skills

  • Strategic Planning
  • Revenue Generation
  • Channel Management
  • Sales & Marketing Operations
  • Brand Management
  • Budgeting
  • P&L Management
  • Change Management
  • Channel & Retail Management
  • Business Development
  • Start-Ups
  • Relationship Management
  • Training & Development
  • Team Leadership
  • Key Account Management
  • Sales Management
  • Team Management
  • Key Account Development
  • Fmcg

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Manish Shinde — General Manager - Merchandising at Reliance Retail in Mumbai, MH, IN | Unifers