Shilpi Dubey Pathak
- Role
- Head - Social Media & Orm at Mahindra Group
- Location
- Mumbai, IN
- LinkedIn followers
- 500 followers
About Shilpi Dubey Pathak
Dynamic marketing leader with 20+ years of experience driving brand transformation…
Experience
Head - Social Media & Orm
Oct 2021 — Present
Responsible for leading and managing the Social Media Comms and ORM mandate for the Mahindra Group o Building positive imagery and creating affinity for the brand through impactful digital brand campaigns. o Created and Launched #SheIsOnTheRise and #RiseWithPride campaigns to build women empowerment and DE & I within the company. o Responsible for leading the CSR Comms for the Mahindra Group, which includes Nanhi Kali, Hariyali and Mission Even. o Launched Nanhi Kali #EveryGirlMatters…
Skills
- Newsletters
- Team Management
- Content Marketing
- Market Research
- Advertising
- Marketing Strategy
- Crm
- New Media
- Management
- Business Development
- Writing
- Leadership
- Public Relations
- Publishing
- Social Crm
- Web Content Writing
- Copy Editing
- Marketing
- Digital Marketing
- Interactive Storytelling
- Content Strategy
- Blogging
- Editorial
- Content Development
- Digital Content for Television and Films
- Communication Training
- Television Research
- Content Writing
- Strategic Content Development
- Television
- Digital Journalism
- Digital Media
- Personal Counselling
- Marketing Communications
- Storytelling
- Content Management
- Corporate Communications
- Publications
- Social Media
- Social Media Best Practices for Television
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