Shikha Nair
Performance Marketing Leader | Helping Brands Scale Globally | Driving Digital Growth Through Data
- Role
- Manager at Havas Media Network
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Shikha Nair
I’m a data-driven digital marketer passionate about turning insights into measurable business impact. With over 7 years of experience, I specialize in performance marketing, paid media strategy, and social media growth—helping brands scale across India, US, Europe, and APAC through data-backed creativity and strategic execution.I’ve led full funnel, omnichannel marketing campaigns across industries such as Food & Beverage, Consumer Goods, Entertainment, Alcoholic Beverages, and Manufacturing. From driving brand awareness and engagement to optimizing acquisition funnels and maximizing ROI, my focus has been on building integrated marketing ecosystems that fuel sustainable digital growth.Highlights:• Scaled global brands through high-impact SEM, social media advertising, and paid media strategies that drove measurable results.• Led and mentored teams of digital marketers to deliver consistent performance with agility and precision.• Deep expertise in consumer behaviour, competitive and market analysis, consumer insights, content marketing, and cross-channel campaign optimization.Guided by my core values—Compassion, Learning, Growth, and Discipline—I lead with curiosity, foster diversity and equality, and continuously evolve as a digital growth strategist.I’m open to conversations that inspire ideas, build meaningful connections, and explore opportunities for growth.
Experience
Manager
Aug 2023 — Present
Education
University of Mumbai
Bachelor of Accounting and Finance (BAF), Commerce
2011 — 2014
Thakur College Of Science and Commerce
HSC, Commerce
2009 — 2011
JAGSoM - Jagdish Sheth School of Management
Post Graduate Diploma in Management, Finance
2015 — 2017
St. Joseph's High School
SSC
2004 — 2009
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