Shikha Talwar
Creative Manager, Meesho
- Role
- Creative Manager at Meesho
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Shikha Talwar
I have fun with words and GenAI at Meesho. Having worked across two of the largest orgs at Meesho (User Growth and Content Commerce), I’ve pretty much done it all.1. Danced on Instagram Reels while doubling the follower count from 2M to 4M (the dance helped, but airtight strategy and a deep understanding of the algorithm did the heavy lifting).2. Launched and scaled multiple IPs like #MeeshoFinds and #MeeshoTrendz, driving 200M+ monthly organic reach, 2M+ mentions, and ₹1Cr+ GMV per month through owned channels.3. Watched a sale film (written in 5 minutes) come to life on the big screen in 9 languages.4. Built the team’s first-ever end-to-end AI copy workflow, reducing manual effort from 2 days to 2 minutes and making it plug-and-play for anyone.5. Created the brand’s first regional performance-ads playbook, now replicated across state-specific ads.In a newer pivot, I now lead creator communications for Meesho’s largest influencer program: Meesho Creator Club. I care deeply about building and leading teams that do user-first, high-impact work and still have fun doing it!
Experience
Creative Manager
Jan 2026 — Present
Education
University of Mumbai
Bachelor’s Degree, Mass Communication/Media Studies
2013 — 2016
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