Shiffali Singh
Associate Director || Growth & Strategy || Livspace || HBS || NIT Raipur
- Role
- Regional Business Head at Livspace
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Shiffali Singh
Dynamic and results‑driven Business Leader with over 12 years of experience in driving strategicinitiatives, leading cross‑functional teams, and delivering exceptional business results. Proventrack record of identifying market opportunities, developing innovative business models, andimplementing growth strategies that have consistently met targets. Adept at fostering acollaborative and high‑performance culture, while maintaining a strong focus on operationalexcellence and customer satisfaction.
Experience
Regional Business Head
Feb 2023 — Present · Gurugram, IN
Heading sales - North+East+Hyderabad • Achieved strong YoY growth by taking full ownership of regional P&L and EBITDA, delivering substantial annual revenues through disciplined AOP execution and strategic oversight.• Design and execute tailored city-level growth strategies, enhancing funnel hygiene, pricing, discount optimization, and average order value via improved displays, hands-on training, and customized client pitches.• Build and lead a high-performing team of 12–15 Business and General Managers, cultivating a culture of accountability, ownership, and results-oriented execution.• Implement structured performance reviews, daily hurdles and incentive systems, along with ongoing coaching, to elevate team effectiveness and drive sustained productivity gains.• Focus cross-functional alignment across 80+ personnel spanning Sales, Design, and Execution, collaborating closely with HR, Finance, Marketing, Operations, and Category teams for seamless city operations.• Foster a high-performance environment by planning resource deployment, launching promotional campaigns, and scaling teams in alignment with city-level AOP.• Establish competitive insights mechanisms, hosting monthly feedback sessions, and disseminating product intelligence to sharpen category strategy and market differentiation.• Delegate strategically to leverage individual strengths, resulting in a 10–12% increase in execution efficiency and deeper team ownership.• Introduce capability-building initiatives, including mentoring programs, knowledge-sharing forums, and performance frameworks—reducing TAT and boosting goal attainment
Education
National Institute of Technology Raipur
Bachelor of Architecture (BArch), Architecture
2008 — 2013
Harvard Business School Online
Diploma, Specialization in Strategy
New Green Fields
Science, Mathematics and Computer Science
2000 — 2008
Skills
- Residential Design
- Rhino 3d
- Autocad
- Photoshop
- Sketchup
- Lumion
- Revit
- Interior Design
- Adobe Photoshop
- Lumion
- Architecture
- Indesign
- Autocad Architecture
- Strategic Communications
- Architectural Design
- In-House Design
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