Shibin S
Digital Marketing Specialist | Meta Ads & Google Ads Expert | SEO & Lead Generation | Performance Marketing | 4+ Years Experience | Open to Opportunities in Dubai
- Role
- Digital Marketing Specialist at Techstas Info Solutions Pvt.Ltd
- Location
- Thiruvananthapuram, KL, IN
- LinkedIn followers
- 500 followers
About Shibin S
I am a Digital Marketing Specialist with 4+ years of experience in Meta Ads, Google Ads, SEO, Lead Generation, and Social Media Marketing.I specialise in creating high-performing campaigns that deliver quality leads at a lower cost, with strong expertise in optimisation, retargeting, analytics, and ROI-focused strategies.My experience spans real estate, service-based businesses, e-commerce, and B2B lead generation.Currently seeking Digital Marketing Specialist / Performance Marketing roles in Dubai.Open to relocation immediately.Key Skills:• Meta Ads (Lead Gen, Conversions)• Google Ads (Search, Display, Performance Max)• SEO (On-page, Off-page, Technical)• Social Media Strategy• Landing Page Optimisation• Content & Creative Planning• Analytics, Tracking & Reporting (GA4)
Experience
Digital Marketing Specialist
Techstas Info Solutions Pvt.Ltd
Nov 2024 — Present
Planned, executed, and optimized SEO strategies to improve website rankings and organic traffic.Managed Google Ads, Facebook Ads, and LinkedIn Ads campaigns, ensuring maximum ROI.Created and scheduled engaging content across social media platforms (Facebook, Instagram, LinkedIn, Twitter).Monitored and analyzed performance metrics (Google Analytics, Meta Insights) to refine strategies.Conducted keyword research, competitor analysis, and market research to identify growth opportunities.Designed and implemented email marketing campaigns to improve engagement and lead generation.Collaborated with designers, developers, and content teams to ensure consistent brand presence.Managed online reputation, handled customer interactions, and improved brand visibility.Developed monthly performance reports with actionable insights for management.Stayed updated with the latest digital marketing trends, tools, and best practices
Education
C DAC
POST GRADUATE DIPLOMA IN COMPUTER APPLICATIONS, PGDCA
2017 — 2018
University of Kerala
Bachelor of Arts - BA, Economics
2012 — 2015
Fatima Mata National College, Kollam
BA ECONOMICS, Economics
2012 — 2015
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