Sherry Fobes
Marketing Manager at Philips Healthcare
- Role
- Sales and Market Manager Field Marketing Manager at Philips
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Sherry Fobes
Results-driven marketing professional with 10 years experience in consumer and b2b…
Experience
Sales and Market Manager Field Marketing Manager
Aug 2012 — Present · Bothell, WA, US
Develop marketing collateral, sales tools and training programs to build the product, clinical, and technical expertise of the sales team, driving efficiency to increase market share for a $400M product portfolio.• Support new product launch strategy and execution.• Provide strategic deal support and craft competitive, pricing, and presentation strategies.• Drive collaboration between international business unit, local product teams, and national sales team.• Plan and execute regional and national trade shows including managing promotion, driving traffic, in-booth messaging, staffing, payment, vendor contracts, lead generation, and post-show reports.
Education
UW Foster School of Business
BA, Marketing
2000 — 2004
UW Foster School of Business
MBA, Marketing
2010 — 2012
Skills
- Marketing
- Product Management
- Product Development
- Crm
- Market Research
- Process Improvement
- Strategy
- Account Management
- Brand Management
- Cross-Functional Team Leadership
- Marketing Strategy
- Event Planning
- Customer Service
- Management
- Leadership
- Competitive Analysis
- Data Analysis
- Contract Negotiation
- Product Marketing
- Project Management
- Team Leadership
- Market Analysis
- Contract Negotiations
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