Sherrie Terry

About Sherrie Terry

Accomplished leader of brands, businesses, and teams. Leverages marketing and general…

Experience

1. Consultant

   Simpactful

   Jan 2022 — Present · Cincinnati, OH, US

   Simpactful helps clients achieve outstanding results by leveraging the Simpactful network of experienced, proven line leaders from both Consumer Packaged Goods (CPG) and Retail firms. Consultant expertise spans the entire value chain, most consumer product business functions, and all leading and emerging retailers and channels. A CPG/Retail consultancy built for today’s challenges, Simpactful specializes in Commercial Strategy (Where to Play/How to Win), Innovation, Branding, Marketing, Shopper and Consumer Insights, Omni Channel/Seamless Shopping, Sales, Revenue Management, Organizational Development, Human Resources, Product Supply, and more. Simpactful delivers solutions that are fresh, relevant, and proven – from ideas and strategies all the way through to execution – with the singular goal of solving complex challenges in a real way and always to the benefit of its clients.Proven. Connected. Results. Simply. Impactful.

Education

• University of Memphis

  Master of Business Administration

  1982 — 1984

• Lewis & Clark College

  Bachelor of Arts

  1976 — 1980

Skills

• Shopper Marketing
• Market Research
• Business Development
• Food Service
• Budgets
• Food
• Advertising
• Brand Management
• Marketing Strategy
• Program Management
• Brand Development
• Segmentation
• Training
• New Business Development
• Integrated Marketing
• Sales
• Entrepreneurship
• Retail
• Marketing Management
• Marketing
• Customer Insight
• Leadership
• Product Management
• Sales Operations
• Management
• Team Building
• Trade Marketing
• Consumer Products
• Fmcg
• Go-to-Market Strategy
• Grocery
• Brand Architecture
• Strategic Planning
• Product Development