Sheree Harrison

About Sheree Harrison

I’m a senior Marketing and Business Development leader with 25 years’ experience helping law firms and complex accounting and advisory firms translate expertise into market authority. I build modern marketing operating systems that connect positioning, thought leadership, BD enablement, and pipeline accountability.Across global law firms and U.S. advisory/accounting, I’ve advised Managing Partners, Executive Committees, and practice leaders on strategies that strengthen reputation, sharpen differentiation, and drive client acquisition and retention.What I’m known for:• Building credibility-first thought leadership that functions as infrastructure (content flywheels, SME workflows, governance, distribution that compounds)• Brand strategy and rebrands that sharpen differentiation across markets, align stakeholders, and modernize firm identity without losing legacy equity• Designing the intersection of marketing and BD as a single system: engagement signals → insight → human follow-up → opportunity → learning loop• AI-enabled content and operations with judgment: scaling speed and measurement without sacrificing nuance, confidentiality, or trust• Partner/practitioner adoption: practical tools, coaching, and “built-for-use” assets designed to show up in real conversations and pursuits• Reputation leadership under scrutiny, including media/crisis response when stakes are realI believe the strongest marketing in professional services isn’t just polished, it’s defensible. It helps prospects understand why you, why now, and gives BD teams the proof and relevance to earn the next conversation (without relying on automation that erodes trust).

Experience

1. Director of Marketing

   Marshall & Stevens

   May 2025 — Present · Los Angeles, CA, US

   Developing and leading the implementation of Marshall & Stevens\' national marketing plan. Creating integrated, multi-media campaigns that are building brand awareness and generating leads within highly defined targets. Applying generative AI tools to streamline content, accelerate campaign execution, and improve targeting and impact. Partnering with MarTech team to build robust systems for tracking and reporting on marketing campaign KPIs and ROI. Developing thought leadership initiatives that are building industry partnerships, increasing brand awareness, and strengthening referral relationships.

Education

• Loyola University New Orleans

  BA, Mass Communications

  1990 — 1994