Sheng Lee Riechers
shenglee.me
- Role
- Director of Marketing Strategy at Jack Schroeder and Associates, LLC
- Location
- Appleton, WI, US
- LinkedIn followers
- 500 followers
About Sheng Lee Riechers
I’m a strategic communicator and purpose-driven leader who thrives at the intersection of storytelling, systems, and impact. With experience spanning healthcare, public service, and mission-driven organizations, I bring clarity to complexity and help teams align around what matters most.Whether shaping brand strategy, navigating change, or building trust across audiences, I lead with empathy, curiosity, and a bias for action. My approach blends creative vision with operational know-how—grounded in values, informed by data, and fueled by a deep belief in the power of communication to move people and ideas forward.
Experience
Director of Marketing Strategy
Jack Schroeder and Associates, LLC
Feb 2026 — Present
Education
University of Wisconsin–Oshkosh
Bachelor of Science in College of Letters & Science, Journalism with emphases in Writing/Editing
2009 — 2012
University of Wisconsin-Fox Valley
Bachelors of Science, Journalism
2008 — 2009
UW–Oshkosh MBA Program
Executive Master of Business Administration
2017 — 2018
Skills
- Public Speaking
- Email Marketing
- Writing
- Coaching
- Adobe Creative Suite
- Storytelling
- Teamwork
- Customer Service
- Ap Style
- Content Management
- Indesign
- Social Media
- Project Management
- Integrated Marketing
- Public Relations
- Wordpress
- Strategic Communications
- SEO
- Mentoring
- Newsletters
- Event Planning
- Journalism
- Communication
- Photoshop
- Editing
- Online Marketing
- Excel
- Content Writing
- Operations Management
- Social Networking
- Press Releases
- Leadership
- Content Strategy
- Social Media Marketing
- Powerpoint
- Microsoft Excel
- Marketing Communications
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