Shelly Lungstrum

Sponsorships, Bacardi USA

Role
Sponsorships & Partnerships, Nam at Bacardi
Location
Miami, FL, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Shelly Lungstrum

Ambitious, results-driven marketing professional with over 13 years of experience in culturally relevant sports and lifestyle partnerships, event strategy, portfolio sponsorships, and beverage industry leadership. Demonstrated success in brand management with a strong focus on sports portfolio development and experiential marketing. Known for innovative thinking, strategic brand recruitment, and driving awareness through high-impact partnerships. An expert negotiator and effective communicator with a proven ability to build strong relationships and strategic networks. Former NCAA Division II athlete with a performance mindset, known for leadership, resilience, and collaborative execution.

Experience

  1. Sponsorships & Partnerships, Nam

    Bacardi

    May 2022 — Present · Miami, FL, US

    Lead sponsorship strategy, negotiation, new partnership evaluation and execution/activation for Bacardi’s portfolio of brands across North America, focusing on sports and arena partnerships across the NBA, NFL, NHL, MLB, MLS and more.

Education

  • California State University, Monterey Bay

    Business Administration, Concentration in International Business & Management, Minor in Spanish

    2006 — 2011

Skills

  • Market Research
  • Public Speaking
  • Teamwork
  • Media Relations
  • Outlook
  • Advertising
  • Social Networking
  • Event Planning
  • Social Media
  • Marketing
  • Adobe Creative Suite
  • Budgets
  • Customer Service
  • Spanish
  • Press Releases
  • Microsoft Office
  • Entertainment
  • Facebook
  • Social Media Marketing
  • Powerpoint
  • Event Management
  • Sports

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Shelly Lungstrum — Sponsorships & Partnerships, Nam at Bacardi in Miami, FL, US | Unifers