Shelley Obrien

Head of Loyalty & CRM, North America at Shell Mobility

Role
Head of Loyalty & Crm, North America at Shell
Location
Houston, TX, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Shelley Obrien

Marketing professional with passion for using shopper and consumer insights to deliver…

Experience

  1. Head of Loyalty & Crm, North America

    Shell

    Jul 2024 — Present · Houston, TX, US

Education

  • McMaster University

    MSc, Biology

    1992 — 1996

  • University of Calgary

    BSc, Biology

    1992 — 1996

  • Wilfrid Laurier University

    MBA, Business Administration and Management, General

    2000 — 2001

Skills

  • Market Research
  • Strategy Development
  • Consumer Behaviour
  • Statistics
  • Consumer Insights
  • Management
  • Customer Insight
  • Marketing Strategy
  • Strategy
  • Brand Equity
  • People Management
  • Shopper Marketing
  • Marketing Research
  • Segmentation
  • Competitive Analysis
  • Strategic Partnerships
  • Market Analysis

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Shelley Obrien — Head of Loyalty & Crm, North America at Shell in Houston, TX, US | Unifers