Sheldon Lim
VP, Digital Marketing at Auction.com | Data-driven Marketing Leader | Customer Acquisition | Analytics
- Role
- VP, Digital Marketing at Auction.com
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Sheldon Lim
Versatile online marketer with the proven ability to increase revenue in new or existing channels.Specialties: Digital marketing, web and app analytics, social media marketing, search engine marketing, SEO, email marketing, lead generation, A/B testing, customer retention, membership marketing, campaign optimization.
Experience
VP, Digital Marketing
Apr 2022 — Present · Irvine, CA, US
Responsible for customer acquisition and funnel optimization through paid search (SEM), search engine optimization (SEO), paid social (Facebook Ads), partnerships, plus web & app analytics (Google Analytics) for the largest online transactional real estate marketplace.
Education
Kellogg Executive Education
Digital Marketing Strategies Certificate, Data, Automation, AI & Analytics
2020 — 2020
UCLA
BA, Economics; Minor, Asian American Studies
1994 — 1998
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