Sheldon Baker
Freelance editor for Nutraceuticals World, Alternative Medicine, Natural Solutions, Integrative Medicine, and Alternative Therapies, plus other publications, and an award-winning nutraceutical brand marketing consultant.
- Role
- Chief Executive Officer at Baker Dillon Group
- Location
- Clovis, CA, US
- LinkedIn followers
- 500 followers
About Sheldon Baker
Professional Experience• Public relations and brand marketing communications experience including, brand development, corporate marketing management and agency founder and partner• Founder of marketing firm establishing programs for clients nationwide and generating millions of dollars in corporate revenues • First to initiate a successful brand sales and marketing campaign using celebrity endorsement in the nutraceutical industry • Awarded 26 marketing industry honors for creative excellence• Senior officer experience with three non-profit trade organizations Goals:• Always seeking to be in the health, wellness, food and sports marketplaces.Specialties: Advertising, brand and identity marketing, public relations and publicity, marketing research, strategic development, event development and management, broadcast and print media relations, trade show management, video production, web site design and infrastructure, social media marketing, new product marketing launches, celebrity endorsement promotion, collateral development and more!
Experience
Chief Executive Officer
May 1991 — Present · US
A brand marketing firm specializing in corporate and product branding, brand development, print, broadcast, and digital advertising, internet, and public relations, product launches, and trade show promotion for the nutraceutical and food and beverage industries.• Direct agency business operations and development, vendor relations; responsible for agency management, growth, and profitability.• Provide client marketing leadership and direction for senior executives; generate corporate and product awareness to create new business opportunities and revenue streams.• Develop brand marketing consumer and trade product launches. • Contributing editor to Nutraceuticals World, Happi, and Nutrition Industry Executive magazines and websites.
Education
Columbia College
BA, Marketing Communications
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