Sheila Hatem

Loyalty Product Manager @Sobeys

Toronto, ON, CA
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Sep 2022 — Present

Loyalty Product Manager @Sobeys

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EDUCATION

1999 — 2003

Bilkent University

Economics

SKILLS

Marketing CommunicationsBrand LoyaltyMarketingSegmentationCustomer Segmentation StrategyMarketing ManagementAccount ManagementCustomer RetentionBusiness AnalysisKey Account ManagementBankingBusiness StrategyProduct ManagementLuxury Brand MarketingLoyalty MarketingMarketing Strategy

ABOUT SHEILA HATEM

I am a product and loyalty professional with more than 15 years of experience in various roles which include loyalty management, product management, customer retention, brand management and strategy. Having managed one of the largest rewards program in Canada and many other loyalty programs in various sectors, I have exemplary track record and demonstrated ability in analyzing data and consumer insights, designing and executing loyalty programs, features and benefits for driving customer loyalty, spend and profitability. I am a strong relationship builder who fosters and maintains relationships with internal and external stakeholders to achieve business goals. I like to create new ideas, solutions and perform diligence to achieve best outcomes for business growth.

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Sheila Hatem — Loyalty Product Manager at Sobeys in Toronto, ON, CA | Unifers