Sheila McCauley
Director Sales and Marketing Project Management @Bella Core
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WORK HISTORY
Director Sales and Marketing Project Management @Bella Core
Alpharetta, GA, US
Lead national sales and marketing strategy for commercial construction projectsManage multi-unit projects exceeding $1.5M from contract through executionEstablish and maintain executive-level partnerships across construction and manufacturing sectorsNegotiate and manage high-value contracts ($1.5M+)Expand national brand presence through e-commerce platforms and strategic retailersOversee website optimization, lead-generation initiatives, and agency partnershipsRecruit, train, and manage sales teams, dealers, and installation partners
EDUCATION
Saint Catherine College
Studied Business and Finance
SKILLS
ABOUT SHEILA MCCAULEY
Sheila is an accomplished business leader with over 20 years of experience in sales, marketing, business development, and operations within the construction and building materials industry.As CEO of JEB Consultants, LLC, Sheila partners with organizations to streamline operations, identify risks, and implement scalable strategies that drive profitability and long-term growth. Her work focuses on aligning workflow, financial performance, and market strategy to help businesses operate more efficiently and competitively.In parallel, Sheila serves as Managing Consultant at Bella CORE, where she has played a critical role in building the company’s national presence. She leads sales and marketing strategy, oversees project management for high-value commercial projects, and recruits, trains, and manages cross-functional teams. Her leadership spans sales execution, operational structure, dealer development, and installation training—ensuring people, processes, and performance remain aligned.Throughout her career, Sheila has consistently driven revenue growth, strengthened organizational structure, and built high-performing teams. Known for her consultative approach and strategic insight, she blends innovative sales leadership with practical, results-driven business solutions to position companies for sustained success.
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