Sheena Vegad
Overseas Brand Lead @Accenture Song
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WORK HISTORY
Overseas Brand Lead @Accenture Song
Oversees campaign delivery across multiple international markets, spanning both emerging and established regions.Acts as senior client partner and brand guardian, helping markets bring brand strategy to life in ways that feel locally relevant and culturally nuanced.Leads the central Brand Hub, working closely with creative, strategy and regional teams to shape strong briefs and guide priorities.Supports the delivery of global and original campaigns from brief through to execution with clarity and focus.Helps bring complex campaigns and high-value productions to life, strengthening brand health and supporting sales performance.
EDUCATION
Birmingham City University
Marketing
SKILLS
ABOUT SHEENA VEGAD
As an Overseas Brand Lead at Accenture Song, I leverage my cross-cultural communication expertise and extensive experience in client relations to oversee the delivery of impactful campaigns across diverse international markets. By serving as a senior client partner and brand guardian, I ensure brand strategies resonate locally while maintaining global alignment. With over a decade of experience in creative strategy and marketing, I have consistently helped translate complex brand visions into effective multi-channel campaigns. My work reflects a commitment to strengthening brand health and supporting business objectives by collaborating with cross-functional teams to deliver innovative and culturally relevant solutions.
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