Sheena Snyder
Head of Design & Creative Strategy | Brand Systems & Apparel Programs | Creative Direction | Team Leadership
- Role
- Head of Design, Manager at Image Solutions, Inc.
- Location
- Long Beach, CA, US
- LinkedIn followers
- 500 followers
About Sheena Snyder
For more than twenty years my work has moved across the full spectrum of fashion and apparel, spanning concept design and SMU through full collection development, domestic and offshore manufacturing, merchandising strategy, and global product programs for Fortune 500 brands and retailers worldwide. Along the way I have run an independent art publication, branded and built e-commerce platforms, worked across industries as both Head of Design and Brand Creative, and became certified in psychosomatic practices as part of my ongoing interest in the human psyche.Today, as Head of Design at Image Solutions, I guide large-scale brand programs, translating culture into product systems that connect identity, experience, and environment. I build & mentor teams, shape creative direction from concept to consumer, and develop systems that allow brands to scale.As my passions evolve, I find myself increasingly drawn toward advisory and consulting work across brand strategy, creative direction, and organizational culture. That direction is informed by an ongoing exploration of how perception, environment, and human experience influence the way we design and build creative systems.You can view my portfolio at Sheena-Snyder.com. I’m always open to connecting with others working at the intersection of design, culture, and creative leadership.
Experience
Head of Design, Manager
Feb 2024 — Present
At Image Solutions, I lead design direction across multiple apparel categories and multi-million-dollar programs, supporting national and enterprise clients from concept through delivery. My work spans early creative direction through high-volume assortments, complex milestone calendars, and final design approvals, with direct accountability for execution alongside cost, sourcing, and production constraints.I develop and present seasonal design, trend, and brand direction to client stakeholders, sales teams, and executive leadership across launches, QBRs, RFP cycles, and ongoing program evolution.As the business has scaled, my role has expanded beyond design to include creative brand alignment, product marketing initiatives, eCommerce visual direction, and the mentorship of designers through clear expectations, decision-making, and ownership.
Education
FIDM
Associate's degree, Fashion Design
Skills
- Art
- Creative Direction
- Photo Shoots
- Knitwear
- Visual Styling
- Technical Design
- Indesign
- Fashion Writing
- Pattern Design
- U4ia
- Apparel
- Styling
- Illustrator
- Fashion Shows
- Trend Analysis
- Front End Developers
- Photoshop
- Sketching
- Sweaters
- Pattern
- Cut & Sew
- Wovens
- Fitting
- Fit
- Fashion Design
- Trend Researching
- Adobe Creative Suite
- Dresses
- Illustration
- Tailoring
- Fashion History
- Technical Illustration
- Acrylic Painting
- Fashion Illustration
- Webpdm
- Trend Forecasting
- Hand Sewing
- Trend
- Watercolor Illustration
- Mac
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