Sheela Gonsalves
Founder Fractional Sales Planning & Revenue Optimization Specialist @Prism Brand Advisory
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WORK HISTORY
Founder Fractional Sales Planning & Revenue Optimization Specialist @Prism Brand Advisory
Los Angeles, CA, US
Looking for a boutique firm that can help you take your business to the next level? Look no further than Prism Brand Advisory! Our mission is to empower founders and CEOs who are ready to elevate their sales strategy and streamline their revenue operations. With our fractional services, we understand the real challenges that businesses face when expanding their teams and scaling their processes and profits. As a dedicated partner to consumer brands, health-tech, and subscription-based businesses.
EDUCATION
Loyola Marymount University, College of Business Administration
Bachelor of Business Administration - BBA, Business Administration and Management, General
ABOUT SHEELA GONSALVES
With over two decades of experience in film and TV sales, I am currently the Senior Vice President of Sales - Lifecycle Distribution at Cineverse. My expertise lies in designing and implementing scalable revenue strategies, aligning with Cineverse’s mission to revolutionize the entertainment distribution space. I am passionate about building innovative systems, partnerships, and workflows that optimize the entire revenue lifecycle, while fostering collaboration across cross-functional teams in the US and India. At Cineverse, I lead the full revenue lifecycle across diverse platforms, including Physical, EST/iVOD, SVOD, AVOD, FAST, and YouTube. I have contributed to increased revenue growth by refining release strategies, optimizing windowing and pricing playbooks, and addressing revenue leakage. My hands-on approach supports content owners and platforms, ensuring predictable, scalable success in an evolving digital ecosystem.
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