Shawn Irwin

off Premise Sales Rep, Fine Wine Div @M.S. Walker, Inc.

Manages the field sales activities of current marketplace to achieve company sales and profit objectives by performing the following duties: Execute market objectives on a selected wine • Establishes, recommends and implements strategies, objectives, policies and plans for the company’s wine sales program. • Conducts educational meetings with suppliers Plans and develops the annual sales forecasts by product line • Develops and maintains customer relationships within the marketplace. • Engages in the more difficult negotiations to develop new business and resolve the more critical problem situations affecting retail accounts. • Executes plans that achieve all gross profit, sales dollar, and case goals as directed by the company and division objectives