Shashwath Kumble

MarTech Specialist | Marketo | HTML | CRM & Marketing Ops | Available Immediately

Role
Lead Analyst - Marketing at Worldpay
Location
Bengaluru, KA, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Shashwath Kumble

MarTech Professional | Marketing Ops | CRM Strategy & Data HygieneI am a results-driven Specialist with 7+ years of experience optimizing Salesforce and Marketo to drive lead generation and customer engagement.What I bring to the table:Automation: Expert in Marketo, including complex nurture streams and HTML email development.CRM Management: Deep experience in SFDC reporting, dashboard creation, and cross-functional alignment.Data Management: Proactive approach to data hygiene using DemandTools to ensure a \"single source of truth.\"Strategic Execution: Proven track record of managing end-to-end campaigns for events and tradeshows.Status: Immediate Joiner.Key Skills: Marketing Automation, CRM Optimization, Lead Gen, HTML, Salesforce Administration, Campaign Management.

Experience

  1. Lead Analyst - Marketing

    Worldpay

    Jun 2025 — Present

    Maintained a clean, structured Salesforce CRM database, ensuring high data accuracy, consistency, and integrity across all records.Designed and developed custom SFDC reports and dashboards to provide actionable insights for marketing performance and sales pipeline analysis.Managed lead and contact uploads into Salesforce campaigns for tradeshows, webinars, and marketing events, ensuring accurate tracking and attribution based on sales team data.Partnered cross-functionally with marketing and sales teams to align CRM processes with campaign objectives and lead generation strategies.Leveraged DemandTools to cleanse, deduplicate, and standardize database fields, improving operational efficiency and overall data hygiene.

Education

  • Srinivas school of engineering

    Bachelor of Engineering - BE

  • Srinivas Institute of Technology, Mangalore

    Master of Business Administration - MBA, Marketing

Skills

  • Customer Relationship Management (Crm)
  • Public Speaking
  • Windows
  • Market Research
  • Research
  • Photoshop
  • Outlook
  • Powerpoint
  • Microsoft Excel
  • Customer Service
  • Microsoft Office
  • Business Development
  • Microsoft Word
  • English
  • Teaching
  • Brand Awareness

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Shashwath Kumble — Lead Analyst - Marketing at Worldpay in Bengaluru, KA, IN | Unifers