Shashank Dutt Tripathi
Product Marketing Manager at Cytiva; ~ 11 Yrs; Lifesciences | Media Technology | Digital Transformation | Aeronautics
- Role
- Product Marketing Manager at Cytiva
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Shashank Dutt Tripathi
Marketing Leader | Demand Generation | Digital Strategy | B2B & B2C Growth** With over 10.5 years of experience driving brand growth and customer engagement across global markets, I specialize in building impactful, data-driven marketing strategies that deliver results. From digital campaigns and ABM programs to full-scale product launches and partner marketing, I bring a multi-channel mindset to marketing and growth challenges. Career Highlights• 30%+ QoQ increase in qualified leads at Eurofins through targeted campaigns• $10M+ pipeline created at MediaKind via global events and digital initiatives• Drove 100%+ organic growth in social engagement and brand visibility• Delivered high-impact go-to-market plans for new product lines across IndiaSkilled in marketing automation, customer lifecycle campaigns, SEO/SEM, and cross-functional team leadership, I love a creative and high-performance working environment. Let’s connect if you’re passionate about building brands and scaling businesses.
Experience
Product Marketing Manager
Sep 2025 — Present · Bengaluru, IN
Education
Indian Institute of Management Visakhapatnam
Master of Business Administration - MBA, Business, Management, Marketing, and Related Support Services
Central Hindu Boys School
Intermediate
2006 — 2008
Motilal Nehru National Institute Of Technology
Bachelor of Technology - BTech, Mechanical engineering
Skills
- Manufacturing
- Market Research
- Solidworks
- Customer Segmentation Strategy
- Management Control
- Brand Development
- Business Strategy
- Catia
- C++
- Mechanical Engineering
- Business Development
- Matlab
- Financial Analysis
- Brand Management
- Marketing Strategy
- Team Management
- Product Management
- Microsoft Office
- Market Analysis
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