Sharon Glenn
Director of Content & Communications | Digital Content | B2B / B2C | UX / CX | Content Strategy | SEO / GEO | Omni-Channel Content Distribution | Growth Marketing | Copywriting & Communications
- Role
- Director of Strategic Communications at Ikon Technologies
- Location
- Dallas-Fort Worth, TX, US
- LinkedIn followers
- 500 followers
About Sharon Glenn
With over two decades of experience leading content and marketing strategy, I specialize in turning complex business goals into clear, results-driven initiatives. My background spans agency, corporate, and startup environments—supporting both B2B and B2C organizations in industries like finance, SaaS, insurance, facilities management, and e-commerce. I’ve helped brands of all sizes grow their visibility, define their voice, and connect more effectively with their audiences.Currently, I serve as Chief Content Marketing Officer at 6 Degrees, where I guide marketing strategy and content operations for a range of clients. Whether I’m leading brand voice development, mapping content to the buyer journey, or building performance-driven editorial plans, I focus on blending creativity with clear business impact.A few highlights of my work- Increased sales from $12M to over $50M for a national B2B services company through value-driven messaging and content campaigns- Created digital strategy and content for financial advisors, supporting 3M+ consumers and $61B in managed assets- Led content efforts that drove a 227% increase in B2B engagement and a 200% boost in social messaging for a $301M division in under 18 months- Helped launch an e-commerce gaming business, growing revenue from zero to $2.5M in its first year through smart, scalable content strategy- Designed a content program for a global automotive manufacturer that increased site traffic by 20% and engagement by 30%.I’m a collaborative leader who thrives in fast-moving environments and believes in the power of storytelling to drive real business results. Whether I’m working alongside founders, cross-functional teams, or creative partners, I bring a strategic mindset, a passion for clarity, and a focus on outcomes.Let’s connect—whether you\'re building a brand, scaling a team, or just swapping ideas.
Experience
Director of Strategic Communications
Jun 2025 — Present
Education
Texas Woman's University
Master of Business Administration - MBA, Communication and Media Studies
Texas Woman's University
Bachelor of Business Administration - BBA, Business, Management, Marketing, and Related Support Services
2000 — 2002
Skills
- Media Relations
- Newsletters
- Press Releases
- Public Relations
- Marketing Communications
- Social Media
- Blogging
- Social Media Marketing
- Editing
- Email Marketing
- Event Management
- Event Planning
- SEO
- Marketing Strategy
- Management
- Online Marketing
- Customer Service
- Leadership
- Microsoft Excel
- Marketing
- Direct Marketing
- Advertising
- Copywriting
- Direct Mail
- Digital Marketing
- Process Improvement
- Marketing Copy
- Team Building
- Copy Editing
- Business Process Improvement
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