Sharon M. Vessels
President & CEO @ RL Labs | Business Development
- Role
- President & CEO at Rl Labs, Inc
- Location
- Thousand Oaks, CA, US
- LinkedIn followers
- 500 followers
About Sharon M. Vessels
With over 25 years of marketing experience, I am a senior executive who leads with passion, vision, and results. As the President and CEO of RL Food Testing Laboratory, I oversee the operations and growth of a leading food testing service provider that operates seven days a week and serves a diverse range of clients, from small businesses to global corporations.My core competencies include developing and executing integrated digital marketing strategies, driving engagement and conversion, leveraging analytics and market research, building high-performance teams, and establishing strategic partnerships. I have a proven track record of delivering bottom-line results for both domestic and international companies in various industries, such as water management, plumbing, building materials, and electrical. I am also an accomplished speaker and presenter, and a certified Six Sigma Green Belt. I hold an MBA in Marketing from Pepperdine University and a BA in Economics from the University of Michigan.
Experience
President & CEO
Oct 2021 — Present · Westake Village, CA, US
Education
University of Michigan
Bachelor of Arts (B.A.), Economics
1988 — 1991
Pepperdine University
Master of Business Administration (MBA), Marketing
1995 — 1997
Frankfurt School of Finance & Management
Excellence in General Management & Strategy, General Management and Strategy
2016 — 2017
Skills
- Business Development
- Digital Marketing
- Marketing Automation
- Marketing Management
- Fortune 500 Brand Management
- Six Sigma
- Lead Generation
- Wholesale & Retail Channels
- Sales Management
- Career Development Coaching
- Account Management
- Crm
- Product Development
- Trade Shows
- Career Counseling
- Leadership
- Sales
- Pay Per Click (Ppc)
- Market Planning
- Strategic Planning
- Product Marketing
- Team Leadership & Development
- Market Research
- Social Media Marketing
- Strategy
- E-Commerce
- Multi-Channel Marketing
- Key Influencer Market Research
- B2b
- Direct Marketing
- Salesforce.com
- Web Design
- Marketing
- Public Relations
- Management
- SEO
- Brand Management
- Cross-Functional Team Leadership
- User Experience
- Key Account Growth
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