Sharon Mostyn

About Sharon Mostyn

Specialties: Affiliate Marketing, Email Marketing, PPC SEM, SEO, Social Media Marketing & Networking, Print and DRTV Media Buying, Web AnalyticsGoogle-certified marketing management professional with direct response and e-commerce experience, achieving increasingly responsible positions over a 30+ year period. Responsible for annual marketing budgets in excess of $40MM, as well as managing a team of 8 and exceeding sales projections by nearly 25%. Online client successes include click-through rates as high as 25%, sales conversion rates as high as 18%, and up-sell rates as high as 50%.

Experience

1. Subject Matter Expert - Marketing Lead

   Score Mentors Southwest Florida

   May 2020 — Present · Cape Coral, FL, US

   Subject matter experts are exactly what they sound like—experts and leaders in a specific area or industry. They provide narrowly focused advice about specific areas of business, in this case, marketing.Not only do SCORE subject matter experts serve as a resource for business owners, they help other SCORE mentors by sharing their niche expertise. Subject matter experts volunteer in a variety of ways- As an industry expert: When mentees need targeted, specific help in a particular industry, subject matter experts can be called into co-mentor- In a skills-based capacity: Mentors with experience in areas such as marketing or web design may work with multiple clients in an array of businesses- Through workshops: SCORE subject matter experts host local and online workshops.

Education

• University of Florida

  UF SSTP (Summer Science Training Program)

• Villa Julie College

  BS, Management Information Systems

  1990 — 1995

• King's College

  AA, General Studies with a concentration in Computer Science

Skills

• Social Networking
• Social Media Measurement
• Social Media Marketing
• Web Analytics
• Ppc Bid Management
• Integrated Marketing
• B2b
• Direct Marketing
• Strategy
• E-Commerce
• Roi Optimization
• Google Analytics
• Business Development
• Digital Marketing
• Statistical Data Analysis
• Ecommerce Marketing
• Blogging
• Lead Generation
• SEO
• Search Advertising
• Social Media
• Twitter Chat Moderation
• Brand Management
• User Experience
• Content Strategy
• Marketing Strategy
• Marketing
• Google Adwords
• Media Buying
• Affiliate Marketing
• Direct Mail
• Ppc
• Mobile Marketing
• Analytical Skills
• E-Commerce SEO
• Advertising
• Marketing Management
• Email Marketing
• Interactive Marketing
• Digital Strategy