Sharon Liu
- Role
- Senior Product Marketing Manager at Ushur
- Location
- San Jose, CA, US
- LinkedIn followers
- 500 followers
About Sharon Liu
Hi I\'m Sharon, welcome to my LinkedIn! At Ushur, we are leading the category of Customer…
Experience
Senior Product Marketing Manager
Dec 2021 — Present · Santa Clara, CA, US
Go to Market:\\\\n- Leads and coordinates cross-functional product launches\\\\n- Conducts market research to identify opportunities\\\\n\\\\nAnalyst Relations:\\\\n- Maintains relationships with top analyst firms IDC, Everest, Forrester and more.\\\\n- Pursues opportunities to win awards and recognitions\\\\n\\\\nSales Enablement:\\\\n- Conducts knowledge transfers to sales on a monthly basis\\\\n- Conducts primary research on existing knowledge gaps and improvements needed to sell\\\\n\\\\nMessaging and Positioning:\\\\n- Develops messaging and positioning for company and products across all levels\\\\n- Conducts competitive research to craft compelling statements based on differentiators\\\\n\\\\nContent:\\\\n- Creates customer testimonials, demo videos, and assorted pieces of content\\\\n- Provides copy and design guidance to deploy new and existing webpages\\\\n \\\\n\\\\n \\\\n \\\\n\\\\n \\\\n
Education
San Jose State University
Bachelor of Science (B.S.), Management Information Systems, General
2011 — 2015
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