Sharon Beagrie

Retail Director @Samsung Electronics

Chertsey, GB

I lead the UK & Ireland retail business across flagship and experience-led formats, with accountability for retail strategy, commercial performance, operational excellence and leadership development. I operate at country level within a complex matrix organisation, acting as the senior retail voice into regional and global leadership.My role focuses on translating consumer insight and marketplace shifts into clear retail strategies and measurable action plans, ensuring strong performance while protecting brand standards and service quality at scale.• Full accountability for UK & Ireland retail strategy and performance across the estate• P&L ownership, investment prioritisation and productivity optimisation• Direct leadership of senior retail leaders, with responsibility for performance management, succession planning and capability development• Oversight of operational health, retail KPIs and compliance standards• Partnering with regional and global teams to align local execution with broader strategic prioritiesI use experience, service and storytelling as commercial growth levers, balancing brand elevation with operational discipline to drive conversion, advocacy and long-term business impact.

Central Saint Martins

BA (HONS) Graphic Design

Cumbria College of Art and Design

BTEC National Diploma Art and Design, Graphic Design/Typography