Sharad Acharya

Digital Marketer

Role: Content Marketing Manager at ITILITE
Location: Bengaluru, KA, IN
LinkedIn followers: 500 followers

Advertising & MarketingView LinkedIn profile

About Sharad Acharya

With over 9 years of experience in content marketing, I started my journey by creating content pieces, such as blogs, client queries, and internal documentation. As my journey progressed, I developed my skills, learning the nitty-gritty of content marketing, such as SEO, reader’s journey, web designing, CRO, performance analytics, social media marketing, and more.Currently, I am handling the entire content marketing operations at ITILITE by managing a team of content writers, SEO professionals, and an in-house designer. I am responsible for drafting content strategies and developing a monthly content calendar for the team based on the business objectives.

Experience

Content Marketing Manager
ITILITE
Jan 2022 — Present
Optimizing campaigns for Brand Marketing, Product Marketing, and CustomerMarketing teams- Leading (organic and paid) marketing campaigns for inbound and content teamsto drive Sales Accepted Leads (SALs) and brand awareness- Monitoring performance using HubSpot, Google Analytics, and SEMrush- Ensuring website health and performance.

Education

Maharshi Dayanand University
Bachelor's degree, Electrical, Electronic and Communications Engineering Technology/Technician
2008 — 2012

Contact information

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Current company

Razorpay

Software Development · 4K employees · Bangalore, Karnataka, India

Power your finance, grow your business. Razorpay is India’s first full-stack financial solutions company. We are on a mission to enhance the payment experience of over 300 million end consumers. And in doing so, we aim to enable Indian businesses - big and small - accept payments digitally with minimal effort and maximum ease. Razorpay has grown from being a payment gateway provider to a solutions-driven organization boasting of an extensive products suite to accept and disburse payments as well as raise capital and park money. In a nutshell, we fit into every nook and corner where your business touches money. #OutgrowOrdinary We identify ourselves as disruptors in the digital payments space and our vision is to power the financial ecosystem for other disruptors. Like attracts like and Razorpay actively looks to partner with established companies and startups that have either broken the glass ceiling in their industry or are set to. The Razorpay Product Suite today comprises verticals, along with Payment Gateway, like Payment Links, Payment Pages, Subscriptions, Smart Collect, Route, Razorpay Capital, RazorpayX, Payroll and Thirdwatch. Razorpay was started in 2014 by two IIT Roorkee alumni, Harshil Mathur and Shashank Kumar. Just a short few years later, Razorpay has evolved into a 800-odd strong organization with some of the best talents in the country helping some of the best companies manage their money movement seamlessly. Certified cool We are a bunch of spirited, ambitious and fun folks. And no, we’re not saying this ourselves--leading institutions have recognized Razorpay for the high trust and high-performance culture that we maintain. Our strength lies in the people we are and we go to great lengths to nurture a family of coders, designers, sellers, marketers, analysts, writers, runners, photographers, gamers, tinkerers, and above all, people who are dreamers and doers at the same time. Be a part of our exciting journey.

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About Sharad Acharya

Experience

Content Marketing Manager

Education

Maharshi Dayanand University

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