About Shannon Mullen
I lead AI/ML platform development and data analytics transformation at top financial…
Experience
Present
Education
Columbia University
Adjunct Professor
The Graduate Center, City University of New York
Master of Arts (M.A.), Cultural Anthropology
The American University in Cairo
Arabic Language and Literature
Indiana University Bloomington
BA, Anthropology
Skills
- Quantitative Research
- Marketing Management
- Market Analysis
- Marketing Research
- Marketing Communications
- Consumer Behaviour
- Social Media Marketing
- Digital Marketing
- Relationship Marketing
- Creative Strategy
- Strategic Brand Positioning
- Brand Development Strategy
- Positioning
- Product Briefs
- Marketing
- Brand Consulting
- Analytics
- Public Relations
- Market Opportunities
- Thought Leadership
- Brand Equity
- Product Innovation
- Product Strategies
- Interactive Marketing
- Integrated Marketing Plans
- Mobile Marketing
- Target Marketing
- Strategic Brand Consulting
- Integrated Marketing
- Brand Management
- Competitive Intelligence
- Marketing Strategy
- Market Research
- International Marketing
- Marketing Analytics
- Brand Architecture
- Segmentation
- Ethnography
- Qualitative Research
- Global Marketing
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