Shannon McConnell

Product Designer @Truth Initiative

Product designer leading new feature development and redesign of an online smoking cessation program Facilitates cross functional product strategy sessions Incorporates behavior change techniques and research into product strategy and roadmap Sets design strategy and operations Creates user mindsets and journeys using primary and secondary research Leads information architecture planning and implementation Visualizes and prototypes features Works closely with development team implementing new design system and ensuring quality in new releases Established a user research process including participant recruitment, research roadmap, and operational processes