Shannon Hayes

Director of Product Management - Walmart, Ecommerce & Value Channel @American Greetings

Promoted to Director managing the Ecommerce card assortment for our direct to consumer accounts (Amazon, WMT.com). Also responsible for the whole channel of American Greetings Value brands in the US and Canada for the Everyday Cards Business Unit, and driving key initiatives for the product lines. Strategically owning the P&L for the categories, including planning and monitoring pieces and prices, as well as key expense line items such as COGs, FG, and SBT scrap.