Shannon Brooks Chatlos

About Shannon Brooks Chatlos

Partner at SPM, leading the digital and strategic media team. Responsible for developing messaging strategies, advertising solutions, and integrated digital strategies for candidates, associations, advocacy clients, and corporations. My early career in political data deeply informs my expertise in audience development, and as data turned to digital over the years, I\'ve seen it all when it comes to leveraging the platforms necessary for digital execution and success. I\'ve been the lead digital strategist and advisor on dozens of successful statewide campaigns and serve corporate clients in various industry verticals.Since joining SPM, I\'ve led the digital strategy for dozens of congressional and statewide campaigns, including digital for Gov. Larry Hogan, Gov. Asa Hutchinson, AG Chris Carr, Rep. Andrew Garbarino, and Sen. Johnny Isakson. In addition, I\'ve contributed to the IE and advocacy efforts for several multi-state Super PACs and associations and have helped achieve hundreds of wins across the country including Sen. Susan Collins, Sen. Steve Daines, Sen. Joni Ernst, and Sen. Thom Tillis.Before joining SPM in 2014, I was the Director of Business Development for right-leaning campaigns and non-partisan organizations/advocacy groups at Resonate - where I implemented digital media campaigns using the company’s unique platform. Before joining Resonate, I held a 12-year position with Aristotle where she partnered with federal and statewide campaigns, Super PACS, and campaign organizations, helping clients build and leverage audiences and coaching them on how to best implement their data to achieve the goals of their campaign.I serve as an advisor for college-level courses and political programs, am a frequent speaker and presenter at conferences, and lead political candidate training when possible. I\'ve been an active volunteer for nonprofits and political campaigns since college and hold a Bachelor’s degree in Journalism from The University of Georgia.I live in Annapolis, Maryland with my husband, my two teenage boys, and our French Bulldog, Bumper.

Experience

1. Partner

   Strategic Partners & Media

   Jan 2022 — Present

Education

• The University of Georgia

  Journalism, Newspaper Journalism, PR, Advertising

Skills

• Event Planning
• Solution Selling
• Grassroots Organizing
• Microsoft Crm
• Blogging
• Online Video
• Microsoft Office
• Politics
• Direct Sales
• Non-Profit Communications
• Political Communication
• Web Video
• Marketing
• Political Strategy
• Non-Profit Development
• Political Campaigns
• Political Consulting
• Inside Sales
• Marketing Communications
• Non-Profit Marketing
• Fundraising
• Marketing Strategy
• Social Media
• Mac Os
• Technology Products
• Online Advertising
• Management
• Press Releases
• Government Relations
• Nonprofits
• Volunteer Management
• Public Relations
• Media Relations
• Public Affairs
• Digital Video
• Event Management
• Leadership
• Advertising
• Strategic Communications
• Business Development