Shannon S.

Performance Marketing at Fandango 🎬🍿

Role
Performance Marketing Manager at Fandango
Location
Los Angeles, CA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Shannon S.

As a dynamic and results-oriented marketer with 7+ years of experience, I specialize in managing and optimizing performance-driven digital advertising campaigns. Currently, I oversee multiple digital advertising channels for Fandango and Fandango at Home brands. My key areas of interest include: Paid Social Brand Marketing Influencer Marketing Outside of work, I enjoy: Traveling CrossFit Learning Spanish Supporting minority-owned small businesses

Experience

  1. Performance Marketing Manager

    Fandango

    Dec 2021 — Present · Los Angeles, CA, US

    Overseeing several digital advertising channels for Fandango and Fandango at Home (previously Vudu) brands.Managing the strategy, execution, analysis, and optimization of multiple paid marketing campaigns across several social ad platforms.Overseeing reporting and insights for channels by actively monitoring performance metrics and ensuring optimizations are timely and impactful.Owning test and learn roadmaps for continual innovative testing to drive growth and ongoing optimization to drive efficiencies and achieve performance targets.Collaborating cross-functionally with product, creative, and brand teams to align with companywide business goals and objectives.Hands-on experience with a strong understanding of core advertising platforms including Meta, Snap, TikTok, Reddit and Google Ads.

Education

  • Averett University

    Bachelor’s Degree

  • University of San Diego

    Certificate

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Shannon S. — Performance Marketing Manager at Fandango in Los Angeles, CA, US | Unifers