Shannon Meglio
NA Digital Sales Innovation & Strategy Leader at Procter & Gamble
- Role
- Na Baby Care Digital Commerce Director at Procter & Gamble
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Shannon Meglio
ENTREPRENEURIAL-MINDED BUSINESS LEADERCustomer business development leader with over twenty years of CPG experience spanning team leadership, retail media, digital strategy, e-commerce, account management, marketing, retail design, consumer insights and analytics. Core strengths include relationship building, collaborative leadership, and superior project management skills. Recognized as a top performer in the organization with an ability to inspire growth by pairing deep consumer insights and sales data with an infectious personal passion for the business.
Experience
Na Baby Care Digital Commerce Director
Sep 2024 — Present · New York, NY, US
Leading a $1.2 billion business in NA, responsible for 30% of total category sales.• Established an 8-person team to drive digital commerce excellence across key KBDs.• Developing strategies to optimize online Baby Care experience with retailers.• Implementing Retail Media Network strategy leveraging 1P data to drive traffic and conversion.
Education
Miami University
Bachelor of Arts (B.A.)
Skills
- Digital Marketing
- Sales
- Account Management
- Consumer Products
- Sales Operations
- Strategic Insights
- Advertising
- Strategy
- Shopper Marketing
- Retail
- Team Leadership
- Marketing
- Management
- Brand Management
- Cross-Functional Team Leadership
- Mentoring
- Marketing Strategy
- Project Management
- Digital Strategy
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