Shannon Danford

About Shannon Danford

I am the Marketing Director at DLP Capital, a renowned leader in real estate investment and financial services. With an impressive track record of over two decades in the marketing arena, I\'ve masterfully developed and executed cutting-edge marketing strategies and initiatives. These endeavors have consistently yielded remarkable results, driving revenue growth, customer acquisition, and market expansion across diverse industries. At present, my paramount focus is on fostering growth, enhancing engagement, and achieving resounding success within the dynamic DLP Capital ecosystem.In essence, my role embodies strategic leadership, seamless cross-functional collaboration, meticulous project management, ingenious content development, and an unwavering dedication to propelling growth through astute marketing and engagement strategies. My contributions hold pivotal significance in positioning DLP Capital as an industry trailblazer in real estate investment, and private financial services.My expertise lies in orchestrating comprehensive marketing endeavors that seamlessly intertwine both digital and traditional media channels, resulting in impactful market presence and distinctiveness. My acumen extends to product development, distribution strategies, perceptive market research, and adept management of social media platforms. Moreover, my adeptness in sculpting event strategies, brand elevation, and insightful customer analytics empowers me to make substantial contributions to any organization. I\'m known for my versatility, persuasive influence, and adept communication skills, enabling me to analyze situations through various stakeholder perspectives, identify synergies, and drive efficient execution. Furthermore, I\'m an organized and astute strategic project manager, capable of envisioning the grand scheme while effectively delineating tasks to ensure timely and cost-effective completion.

Experience

1. Marketing Director

   DLP Capital

   Jun 2019 — Present · St Augustine, FL, US

   Responsible for driving and executing all marketing projects targeted toward our investors, Elite Members, borrowers, buyers, sellers, and potential clients in all business units. The Director of Marketing aligns all their marketing initiatives, acceleration plans, and the marketing budget with DLP Capital\'s strategic goals. She delivers all relevant marketing and communication projects from A to Z.

Education

• Florida Metropolitan University

  Associate's degree, Commercial and Advertising Art

  1996 — 1998

• Savannah College of Art and Design

  B.S., Graphic Design

  1999 — 2002

Skills

• Adobe Acrobat
• Flyers
• Corporate Identity
• Adobe Illustrator
• Poster Design
• Graphics
• Web Design
• Brand Development
• Image Manipulation
• Direct Mail
• Illustrator
• Creative Direction
• Vector Illustration
• Logo Design
• Banners
• Typography
• Layout
• Corporate Branding
• Illustration
• Graphic Design
• Branding & Identity
• Adobe Creative Suite
• Posters
• Advertising
• Art Direction
• Brochures