Shannon Behrend

About Shannon Behrend

Twenty years of leadership has taught me this: the most transformative work doesn’t come from control—it comes from self-awareness and a commitment to unity. When leaders shift in that way, it changes how teams function, how decisions are made, and ultimately, the results an organization can achieve. My WorkI lead operations and organizational alignment for a growing creative agency, designing the systems, structure, and clarity that allow teams to do exceptional work together. My work sits at the intersection of people, process, and performance—ensuring that strong teams and strong results are not in tension, but deeply connected. Across my career, I’ve- Scaled operations contributing to multiple funding rounds - Led organizations through significant growth across marketing, insurance, technology, and nonprofit sectors - Designed organizational structures and workflows that improve clarity, accountability, and execution - Built systems that support both client impact and team sustainability In addition to my role at Mend Join Make, I serve as Board Chair for The Gathering Well, supporting foster and adoptive families through connection and trauma-informed care. My ApproachI don’t believe in leading through control or authority alone. I focus on creating environments where people- Feel seen and valued - Are clear on expectations and accountability - Can bring their full selves to solving meaningful problems This isn’t about being “soft.” It’s about recognizing that sustainable performance comes from aligned, connected teams. The work starts with how we show up as leaders, and that’s what ultimately transforms how our teams perform. Core Areas of Focus - Organizational Leadership & Operational Strategy - Creative & Cross-Functional Team Alignment - Strategic Planning & Vision - Financial Performance & P&L Management - Workflow Design & Process Optimization - Team Development & Leadership Coaching - Customer Experience & Lifecycle Strategy - Trauma-Informed & People-Centered Leadership

Experience

1. VP, Strategy and Operations

   Mend Join Make - Mjm

   Aug 2023 — Present · Sioux Falls, SD, US

   I lead operations and organizational alignment, shaping the systems, structure, and leadership needed to drive performance and scale effectively.I oversee financial performance, revenue operations, and cross-functional execution, ensuring our teams are aligned, supported, and accountable to results.In addition, I guide strategy for our nonprofit sector, helping organizations strengthen their marketing, elevate their storytelling, and build the operational foundation needed for sustainable impact.

Education

• Bellevue University

  Master of Science - MS, Leadership

  2006 — 2007

• Bellevue University

  Bachelor of Science - BS, Marketing Management

  2003 — 2004

Skills

• Cross-Functional Team Leadership
• General Insurance
• Analytics
• Strategy
• Property & Casualty Insurance
• Insurance