Shannel White Bortey
Commercial Planning & Activation Executive @Diageo
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WORK HISTORY
Commercial Planning & Activation Executive @Diageo
EDUCATION
Prifysgol Aberystwyth University
Bachelor of Arts (B.A.), Film and Television Studies
Events Management Training Ltd
Postgraduate Diploma in Events Management with Public Relations
SKILLS
ABOUT SHANNEL WHITE BORTEY
I am a graduate of Film and Television Studies and I have previously worked in post-production in coordination based roles for clients including BBC, Virgin Media and Discovery. Prior to joining Diageo, I completed a post-graduate diploma in Events Management with Public Relations and gained events experience, working in coordination and production roles with partners including The Guardian, Oracle, Swarovski and Vogue.Having worked in brand, digital and sales teams across Diageo, I have been able to grow myself and develop my various positions to lead key marketing projects and engagement initiatives that help grow passion for our brands and highlight our values. In my current role as Commercial Planning & Activation Executive, I look after Guinness activation in the on trade, and am presently working on activation plans for the RBS 6 Nations and St Patrick’s Day in 2017.
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