Shanna Leonard

Digital Marketing @Parnassus Investments

San Francisco, CA, US
EMAILS
s••••••••@parnassus.com
MOBILE NUMBERS
+14•••••••95

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WORK HISTORY

Mar 2024 — Present

Digital Marketing @Parnassus Investments

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San Francisco, CA, US

EDUCATION

N/A

The College of New Jersey

Bachelor of Science (B.S.), Marketing and Spanish

N/A

Keller Graduate School of Management of DeVry University

MBA, HR and Marketing

SKILLS

LeadershipOnline AdvertisingIntegrated MarketingEntrepreneurshipWeb ContentCustomer EngagementLead GenerationContent WritingProduct LaunchSegmentationSEOManaging Agency RelationshipsFinancial ServicesContent Distribution NetworksDirect MailContent MarketingContent DevelopmentDigital MarketingMarketingMarketing ManagementEmail MarketingDigital StrategyDigital VideoBrand AwarenessSocial MediaTeam BuildingSocial Media MarketingContent StrategyMarketing StrategyStrategic Communications

ABOUT SHANNA LEONARD

I’m a passionate marketer with experience crafting and executing innovative marketing strategies to drive brand presence, growth, and meaningful customer engagement. I love my work and all aspects of Marketing, especially understanding what makes people tick, storytelling, and bringing content to life through digital marketing to help grow and scale businesses. Over the years, I’ve held various functional marketing roles (content, brand, digital marketing, events, comms, PR, social, email, growth, product marketing, and marketing ops) and leadership positions. I got my Marketing chops early in my career with large, leading brands such as Dow Jones, Charles Schwab, and BlackRock, and found a passion for building marketing teams from the ground up for early-stage, high-growth fintech startups such as Ripple. And I’ve had the great opportunity to bring new products, categories, and brands to market for the first time. I’m driven to make a meaningful impact in the world for a company that I believe in, with a killer team. I care a lot about personal financing, investing, the environment, nature, health and wellness, and early childhood education.

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