Shane Vitaly
Founder • Creative Director • Brand Builder | Apparel, accessories & lifestyle
- Role
- Creative Director at Clocks And Colours
- Location
- Austin, TX, US
- LinkedIn followers
- 500 followers
About Shane Vitaly
My work has always been rooted in culture.For 15 years I’ve worked across jewelry, apparel and lifestyle design. I’ve built worlds, shaped product and created systems that feel lived and real.I founded Vitaly, Clocks + Colours and Etah Love. Those brands grew because the identity was clear, the design was honest and the work spoke to the musicians, misfits and subcultures I’ve always been around.I’m drawn to brands that know who they are and don’t apologize for it. I care about high-quality product, real craftsmanship and design that won’t fall apart or fade with the next cycle.When I’m not working, I’m writing music, ripping my Harley through the hills or chasing snow. That mix of motion, sound and design is what drives everything I build.If it’s worth making, it’s built well and built to last.
Experience
Creative Director
Aug 2024 — Present · Toronto, ON, CA
Lead all creative across product, brand, visuals, collaborations, and campaigns.Set the long-term creative direction while rebuilding the brand’s energy and identity.Oversee product storytelling, collections, lookbooks, and content systems.Support marketing, ecom, and merchandising with a consistent creative point of view.
Education
Ryerson University
Bachelor of Arts, Political Science & Marketing
2007 — 2010
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