Shane Kofoed
CEO Managing Director @Standard Behavior
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WORK HISTORY
CEO Managing Director @Standard Behavior
Salt Lake City, UT, US
Standard Behavior is a product accelerator focusing on building, launching, and scaling profitable ecommerce offers and products.
EDUCATION
School of Hard Knocks
Life, Business, Communication, Team Building, Leadership
SKILLS
ABOUT SHANE KOFOED
In my 15 year entrepreneurial journey, launching 3 of my own companies and consulting 500+ clients I\'ve noticed 3 things that almost every company struggles with: Customers are not waking up in the morning thinking about your product or service. They are thinking about their problems, stresses and desires. Many companies don\'t know how to talk to their potential customers and end up being very selfish - they talk all about THEM and THEIR product features. There are tons of companies with amazing products - better than the competition - but they can\'t grow their sales because they don\'t know how to solve problems 1 and 2. they don\'t know how to get their customers to actually notice and care about them. I founded a business growth agency called Standard Behavior that is focused on helping businesses solve these 3 problems, create more effective marketing campaigns, get more leads, close more deals and most importantly, make more money! We are unique because we have spent more time as entrepreneurs in our own businesses than in the agency world - meaning we can speak your language and we care about what you care about. RESULTS. We are unique because we focus on the MATH required to get in front of and convert potential customers, and the SALES PSYCHOLOGY you can use to actually matter to them. We are entrepreneur-focused and care about the same thing that you do: RESULTS. Long story short, we know how your dream customers think, how to get in front of them, and how to get them to buy from you- Let\'s get on a call if you need the following: How to talk about your company and products (brand messaging) Getting and keep new customers (sales funnels) How and where to spend your marketing budget for the biggest results (marketing strategy) How to get more leads for your business and have scheduled appointments / demos so you can focus on closing sales Having your marketing be easy, predictable and scalable (marketing automation)
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