Shane Blackman
Director of Partner Relationships at Good Karma Brands - local, regional, national connector
- Role
- Director of Partner Relationships at Good Karma Brands
- Location
- New Berlin, WI, US
- LinkedIn followers
- 500 followers
About Shane Blackman
At Good Karma Brands, we grow brands by connecting them to the passion of sports and the power of community. We partner with businesses to design campaigns that drive engagement and results across Wisconsin and on a national stage.Nationally our ESPN Radio Network, digital (ESPN and FanDuel), and event platforms give partners access to one of the most dynamic fan ecosystems in the country. From Milwaukee to markets nationwide, we help advertisers build relationships, spark loyalty, and tell stories that resonate.In Wisconsin, we’ve leveraged our strong local presence from local brands like ESPN Wisconsin/WTMJ/The Truth, and Play by Play in game inventory (UW Women’s Volleyball, Brewers, Bucks, Marquette) to deliver full-funnel marketing solutions that perform. Together, we focus on what matters: meaningful connections, long-term partnerships, and results that grow both brands and communities.
Experience
Director of Partner Relationships
Jan 2024 — Present · Milwaukee, WI, US
local, regional, national sports marketing solutions via ESPN Audio/Digital/network/podcast/play by play. High end Client Entertainment/Events locally and nationally. News talk in Milwaukee via WTMJ and 101.7 The Truth
Education
University of Wisconsin-La Crosse
BS, Marketing with sales and promotion emphasis
1993 — 1997
Skills
- Time Management
- Public Speaking
- Sales Management
- Social Media
- Sports Marketing
- Budgets
- Social Media Marketing
- Marketing
- Customer Service
- Leadership Development
- Sports
- Online Advertising
- Strategic Planning
- Sales
- Email Marketing
- New Business Development
- Public Relations
- Fundraising
- Media Relations
- Marketing Strategy
- Event Planning
- Account Management
- Advertising
- Event Management
- Online Marketing
- Trade Shows
- Promotions
- Market Research
- Coaching
- Sponsorship
- Broadcast
- Leadership
- Retail
- B2b
- Cold Calling
- Teamwork
- Partnerships
- Marketing Communications
- Contract Negotiation
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