Shane Ward
Marketing Leader | Brand Builder | General Manager | Strategy, Innovation, and P&L Management | CPG
- Role
- Head of Marketing Assistant Director at Columbus Craft Meats
- Location
- Alameda, CA, US
- LinkedIn followers
- 500 followers
About Shane Ward
For 14+ years I’ve scaled and built protein-forward CPG brands. At Columbus Craft Meats…
Experience
Head of Marketing Assistant Director
Aug 2022 — Present · San Francisco, CA, US
General manager and head of marketing for the Columbus Craft Meats brand within Hormel Foods. I am focused on brand growth, P&L management, general management, and team leadership. Responsibilities include- Team Leadership: Directly managing seven team members while indirectly overseeing office of 40+ multi-disciplinary team membersP & L Management: Managed full profit and loss execution, with a proven ability to analyze and execute financial data- Innovation and Product Development: transformed innovation pipeline
Education
North Dakota State University
Bachelor of Science (B.S.)
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