Shamraiz Gul

Senior Product Designer @Coalition, Inc.

Mississauga, ON, CA
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jul 2021 — Present

Senior Product Designer @Coalition, Inc.

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San Francisco, CA, US

Lead the product design strategy for mission-critical internal platforms utilized by global underwriting, customer support, and international teams. My work directly impacts the efficiency of quote creation, internal account management and claims workflow, driving operational excellence and efficiencies across the organization.Internal Product Ownership: Spearhead the end-to-end UX/UI design for complex internal tools, translating intricate insurance, compliance and underwriting workflows into intuitive, high-efficiency interfaces for a global market.Cross-Functional Strategy: Act as a strategic design partner across the broader organization, providing UX guidance, mentorship, and product strategy support for various internal teams.AI & Design Innovation: Actively exploring and implementing emerging AI tools into the design lifecycle to automate workflows, accelerate rapid prototyping, and maximize design innovation.

EDUCATION

2015

New York University

ITP Innovation Lab, Re-Imagining Exhibits for Museums and Public Spaces

2009 — 2013

University of Waterloo

Bachelor of Science (BSc)

2014 — 2015

Ryerson University

Master’s Degree, Digital Media (MDM)

ABOUT SHAMRAIZ GUL

Product Design and Strategy | AI-Integrated Workflows | 10+ Years ExperienceI am a Senior Product Designer with a decade of experience crafting impactful digital products for insurance and fintech users across North America. My core focus is leading strategic design discussions, driving product vision, and delivering accessible, user-centric experiences that solve real business problems and create efficiencies.My design practice is rooted in deep user empathy and powered by a continually evolving toolkit. I actively integrate AI and automation directly into the design flow. By combining traditional methodologies—like in-depth usability testing and rapid prototyping—with emerging tools like Figma, Make, and Cursor, I am able to accelerate ideation, bridge the gap between design and engineering, and deliver high-quality UX solutions faster.What I bring to the table: Strategic Product Design: Leading the end-to-end UX vision, competitive analysis, and strategic roadmap planning. AI & Modern Execution: Integrating automation (Make) and AI-assisted tools (Cursor, Figma) into daily workflows to boost efficiency and stay at the forefront of emerging tech. User Advocacy: Conducting in-depth usability testing and research synthesis. Design Leadership: Evolving internal design processes, mentoring junior designers, building scalable design systems, and fostering strong alignment between product and engineering.Specialties:#ProductDesign #UXStrategy #UIUX #AItools #Prototyping #Accessibility

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Shamraiz Gul — Senior Product Designer at Coalition, Inc. in Mississauga, ON, CA | Unifers