Shambhavi Jha
Field Marketing Leader | Account Based Marketing | Product Marketing | Channel Marketing | Digital Marketing | Technology Marketing
- Role
- Enterprise Accounts & Abm Leader at IBM
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Shambhavi Jha
Decisive Marketing Manager who drives company growth through creative and innovative marketing & business strategies. Skilled at analysing digital trends and business needs to develop highly-effective and targeted marketing campaigns. Proficient at collaborating with multiple stakeholders to determine audience interest and develop strategic go-to-market plans that aligns with the company’s business priorities and initiatives. I\'ve 11+ years of experience across Channel/Partner Marketing, Brand Management & Product Launch, primarily into Software Services, Emerging Technologies (Cloud, Mobility, Social) and Consulting. In my current role at IBM, I help Ecosystem Partners to achieve business worthy marketing goals. Specialties:• Business Strategy• Product Launch / Marketing & Promotion • Digital & Social Media Marketing • Channel Marketing• Branding • Demand Generation • Corporate Communication
Experience
Enterprise Accounts & Abm Leader
Jan 2025 — Present · Bengaluru, IN
Education
Indian Institute of Management, Indore
Certificate Programme in Services Managment, General Management
2010 — 2011
Aegis Global Academy
PGPBM
2010 — 2011
Patna Women's College
Bachelor’s Degree, Advertising and Marketing
2007 — 2010
Indian Institute of Management Bangalore
Competitive Marketing Strategy
2015 — 2015
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