Shakeena Thermitus

Marketing Leader | CRM Strategy & Optimization

Role
Director, Marketing - Audience Strategy & Execution at USAA
Location
Philadelphia, PA, US
LinkedIn followers
500 followers

About Shakeena Thermitus

Database Marketing/CRM professional with multi-industry experience implementing…

Experience

  1. Director, Marketing - Audience Strategy & Execution

    USAA

    Aug 2024 — Present

    Oversee audience strategy, optimization and execution for Insurance Marketing - Manage team of 6 campaign analysts supporting multiple LOBs in driving acquisition, retention and deepening from owned channel campaigns

Education

  • University of Richmond

    Bachelor of Science (BS)

  • La Salle University

    Master of Business Administration (MBA)

    2013 — 2016

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Shakeena Thermitus — Director, Marketing - Audience Strategy & Execution at USAA in Philadelphia, PA, US | Unifers