Shailesh More

Crop Manager at BASF- Rotational Crop System, India I Global Strategic Marketing I Rice & Herbicide Portfolio Manager I Economics and International business certified by(IBMI) , Berlin, Germany

Role
Crop Manager, India, Rotational Crop System at BASF
Location
Mumbai, MH, IN
LinkedIn followers
500 followers

About Shailesh More

With a robust background in the agrochemical industry, the focus has been on advancing strategic marketing and new business development at BASF. At the helm of the rotational crop system, expertise in herbicides, seed treatment, and biologicals has been pivotal in driving growth.The tenure at UPL as Global Portfolio Manager honed skills in marketing communications, complementing the mission to innovate in crop management. This journey reflects a commitment to elevating agricultural practices through strategic insights and dedicated leadership in the dynamic landscape of agrochemicals.

Experience

  1. Crop Manager, India, Rotational Crop System

    BASF

    Dec 2023 — Present · Mumbai, IN

    Steering key levers, e.g, Innovation and Portfolio for a Crop- Enabling business objectives of sustainable, profitable growth for responsible crop in the short term- Leading sustainable portfolio development for the crop in the long term (including out and in licensing)- Formulation and execution of marketing strategy.Business Long-Term Forecast (LTP) and Business Case developments(process ownership)- New Product Launches (Process ownership)- Right marketing mix - Product, Price, Positioning, Branding, Communication- Life Cycle Management- Competitive track, and generic defence- Taking proactive strategic moves to gain market share in crop.

Education

  • MBA Programme, Savitribai Phule Pune University, Sub Centre Nashik

    Master of Business Administration (MBA), Marketing

    2007 — 2009

  • Dr PDKV Akola

    college of Agriculture , Akola, Agriculture, General

    2003 — 2007

Skills

  • Marketing Communications
  • Sales
  • Business Planning
  • Strategic Planning
  • New Business Development
  • Team Management
  • Sales Management
  • Market Development
  • Marketing Strategy
  • Vendor Management
  • Management
  • People Development
  • Product Development

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Shailesh More — Crop Manager, India, Rotational Crop System at BASF in Mumbai, MH, IN | Unifers